The Mega-Sena is the largest lottery in Brazil, organised by the Caixa Econmica Federal bank since March 1996.
The Mega-Sena is the largest lottery in Brazil, organised by the Caixa Econmica Federal bank since March 1996.
"FOX reached out to us and started these conversations months ago about the potential of developing this deal," Rebney told 🍋 MMAjunkie.com.
The promotion on Tuesday announced a partnership with FOX Sports Latin America that covers 50 million homes in 19 Latin 🍋 American countries, including Brazil.
The deal calls for taped programming through 2014 and 25 live "in-territory" events annually starting in 2015.
The 🍋 news came as something of a surprise given the UFC's relationship with FOX, which is in the second year of 🍋 a seven-year broadcast deal with the promotion.
The UFC is one of seven "pillars" of sports programming on the new FOX 🍋 Sports 1 cable network, which airs its live events and shoulder programming.